Room Service offers concept and sensory design consultancy for boutique hotels and hospitality brands.
Our work spans from the spark of an idea to the real-world experience — defining how a space looks, sounds, smells, and feels. We set the creative direction, then manage or collaborate on execution with trusted partners worldwide.
Our Services
We define the atmosphere, narrative, and sensory DNA of your project — the story that shapes how guests feel. Each concept is grounded in research, cultural context, and emotional resonance.
Deliverables: Concept deck, mood + material direction, sensory narrative, guest journey.
We translate your brand into an embodied experience – through sound, scent, lighting, and tactility. The result is a sensory blueprint that turns your values into feeling.
Deliverables: Sensory palette, scent & sound strategy, lighting cues, experiential rituals.
From naming and tone to imagery and visual identity, we build the brand world that connects your interior, communications, and guest experience.
Deliverables: Brand deck, campaign direction, styling guides, photography or film art direction.
Our work begins with field research — local materials, crafts, habits, and sensory cues that make your experience singular. We translate cultural insight into creative direction.
Deliverables: Research dossier, cultural insights, experiential storylines, ritual concepts.
We can manage the full creative process — from commissioning and fabrication to installation — or hand the vision to trusted third-party partners.
Deliverables: Creative production management, supplier coordination, or third-party brief + oversight.
For brands or developers seeking ongoing creative counsel, we offer a retained partnership — overseeing creative direction, ensuring consistency across touchpoints, and maintaining the sensory integrity of the brand.
Deliverables: Monthly strategic sessions, feedback on design & branding, creative alignment reports.
